Lady Gaga’s Tchami and Boys Noize-scored beauty brand HAUS LABS debuts on Amazon Prime Day

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Lady Gaga’s Tchami and Boys Noize-scored beauty brand HAUS LABS debuts on Amazon Prime DayPetrusich Gaga Super Bowl 1200

It was only a matter of time before international pop icon Lady Gaga made her foray into the beauty industry. Gaga introduced her new beauty brand HAUS LABORATORIES earlier this month on July 9 with the help of electronic producers Boys Noize, Blood Pop, and Tchami. The gender-neutral makeup line launched Monday, July 15 during Amazon‘s Prime Day event, which takes place over two days this year.

Prime members can pre-order the HAUS LABS collection during Prime Day and non-Prime shoppers will have the chance to purchase products later this month. The first units will ship in September. Amazon will be the exclusive global retailer for HAUS LABS. All products are certified-vegan and cruelty-free. Although Gaga teamed up with Amazon for the purposes of making her products as inclusive and accessible as possible, the partnership has seen some backlash by fans who expressed disappointment at Amazon’s working conditions for its employees.

Gaga has used HAUS LABS to send empowering messages to consumers, relaying her own experience with beauty through social media.

“I found the superhero within me by looking in the mirror and seeing who I wanted to be,” says Gaga. “Sometimes beauty doesn’t come naturally from within. But I’m so grateful that makeup inspired a bravery in me I didn’t know I had. I’ve come to accept that I discovered my beauty by having the ability to invent myself and transform. They said I was just weird, but really, I was just Born This Way.”

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When I was young, I never felt beautiful. And as I struggled to find a sense of both inner and outer beauty, I discovered the power of makeup. I remember watching my mother put her makeup on every morning, basking in the glow of her power to put on her bravest face as the hard working woman she was. I then began to experiment with makeup as a way to make my dreams of being as strong as my mother become true. It was then that I invented Lady Gaga. I found the superhero within me by looking in the mirror and seeing who I wanted to be. Sometimes beauty doesn’t come naturally from within. But I’m so grateful that makeup inspired a bravery in me I didn’t know I had. I’ve come to accept that I discovered my beauty by having the ability to invent myself and transform. They said I was just weird, but really, I was just Born This Way. Love, Lady Gaga

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H/T: Rolling Stone

Rosalía Is Becoming Earth’s Most Exciting Pop Star

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RosalíaAt this late date it’s rare to encounter music that truly sounds like nothing else, but El Mal Querer pulled it off last year. The Catalonian singer Rosalía’s second album was truly unique, alchemizing traditional flamenco with futuristic R&B in a manner that felt both natural and visionary. Palmas that hit like accented … More »

Lady Gaga launches new beauty brand HAUS LABS with music from Boys Noize, Tchami, and Blood Pop

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Lady Gaga launches new beauty brand HAUS LABS with music from Boys Noize, Tchami, and Blood PopLady Gaga 2009 Live B 1548 Credit Ashley Laderer

Lady Gaga has been a creative tour de force since her emergence on the over a decade ago. She’s dominated the pop circuit, forayed into film, and now, she’s dipping into the beauty game with the launch of her new HAUS LABORATORIES brand. To introduce the new line of beauty products, available for pre-order on Amazon starting Monday, July 15, Gaga enlisted a number of high-profile electronic producers including Boys Noize, Tchami, and Blood Pop.

Gaga’s HAUS launch finds her reuniting with Blood Pop and Boys Noize—Blood Pop being the main architect behind 2016’s hit LP Joanne alongside Mark Ronson, and Boys Noize having previously pulled production duties on Gaga’s mind-bending ENIGMA residency in Las Vegas. Now the two, along with Confession label boss Tchami, are the credited producers behind HAUS sonics, featured in a new video released on social media platforms on July 9.

Photo credit: Ashley Laderer

We’ve Got A File On You: Perry Farrell

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Perry-Farrell-Kind-HeavenWe’ve Got A File On You is a new reboot of an old-school Stereogum franchise. Once called Annotated Media Guide, these are interviews in which artists share the stories behind the extracurricular activities that dot their careers: acting gigs, guest appearances, random internet ephemera, etc. More »

The Simple Pleasures And Complicated Backstory Of Kim Petras

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Kim PetrasThe rush that comes with a perfect pop song is elusive but unmistakable. “Pop music” can mean many things, but there’s a certain kind of monster jam that scans as POP MUSIC in neon lights, the kind that sends euphoria coursing through your nervous system and launches your body onto the dance floor. More »

Madeon Is Making a Return With Some Help From Lady Gaga and Porter Robinson

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Earlier today the internet stumbled upon a mysterious Instagram account called @goodfaith.world – an account now determined to be linked to the coveted French producer Madeon. The account featured a series of repeated images with the wording “HEY I MISSED YOU THIS IS THE START OF THE GOOD FAITH ERA TOMORROW MORNING I’LL PUT OUT A SONG

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Madeon’s impending new project could feature Porter Robinson, Lady Gaga, and more

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Madeon’s impending new project could feature Porter Robinson, Lady Gaga, and morePRM PRESS PHOTO L R Madeon Porter Robinson

On May 28, the internet was thrown into a buzz with the promise of upcoming new material from Madeon—dubbed the producer’s “good faith era.” While the roll out of a new project is currently upon us, not much more is known about “good faith” or the project’s complexion. However, as cryptic messaging from the French wunderkind continues to trickle out ahead of an official release, an Instagram account, @goodfaith.world, has really set the rumor mill ablaze.

The Instagram account has posted the blank lead image of Madeon’s impending new project a number of times, though, its the tags on each image that may paint the actual picture. While the social media profile seems nondescript and unofficial, tags on the images point to possible collaborations with Lady Gaga, Porter Robinson, Lemaitre, and more, and while there isn’t a ton of factual authenticity to go on as of yet, something about a stellar cast of superstar collaborators on whatever this project actually is seems highly likely. Nothing is confirmed as of yet, but you can see the screenshots below and decide for yourself.

Madeon’s impending new project could feature Porter Robinson, Lady Gaga, and moreMadeon3
Madeon’s impending new project could feature Porter Robinson, Lady Gaga, and moreImage From IOS 1
Madeon’s impending new project could feature Porter Robinson, Lady Gaga, and moreImage From IOS 2

Jonas Brothers Are Pulling Off One Of The More Impressive Pop Comebacks In Recent Memory

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Jonas BrothersSometimes you enter into a pop cultural universe late and have to work backwards to fill in the gaps. Maybe you’ve decided to binge several seasons of a popular TV show to participate in the discourse, or you’ve fallen headfirst into a musical subgenre and now have a whole canon to educate yourself on. Maybe … More »

Rihanna Confirms R9 Is A Reggae Album

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RihannaWith Rihanna confirming plans for her ninth studio LP earlier in 2019, the Navy is stalking RiRi’s every move. The 31-year-old sat down with the New York Times’ T Magazine for an interview conducted by playwright Jeremy O. Harris in London, which touched on her trailblazing Fenty collaboration with LVMH, the highly anticipated forthcoming album, … More »

Watch Lizzo Cover “Shallow” From A Star Is Born

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In ten days, Lizzo will release her third studio album, Cuz I Love You. We’ve heard three incredible advance singles: “Juice,” “Tempo,” and the title track. Today, she stopped by SirisXM Hits 1 to promote the forthcoming LP and treated listeners to a stirring acoustic … More »