For electronic artists, cryptocurrency is the new credit.
Gramatik established his very own cryptocurrency, the GRMTK coin, back in November, a move that led the electro-funk producer to become the first artist to have his intellectual property tokenized. That same month, Gareth Emery announced the impending debut of Choon, a music streaming service and digital payments ecosystem built on an Ethereum blockchain base. 3LAU exhibited a similar affinity for digital currency in his composition and publication of a beginner’s guide to cryptocurrency in December.
Now, Don Diablo joins the crypto crew via HEXCOIN, the artist’s very own digital currency. Working in tandem with the block chain token, Gaze Coin, HEXCOIN enables HEXCOIN wallet owners to patronize HEXAGONIA, a virtual and augmented community in which those with HEXCOIN credit can purchase Don Diablo’s music and merchandise. The VR/AR/XR platform derives its name from Don Diablo’s podcast, Hexagonia, and his label, Hexagon.
Diablo fans need only to download the HEXCOIN wallet and deposit money therein in order to gain access to HEXAGONIA. Directed at a market of young Don Diablo fans, HEXCOIN presents itself as an accessible and easily to use alternative to credit and debit transactions.
“As a creator of electronic music, I’ve always been engaged in technology and how it can connect my art to the outside world,” Diablo said. “With HEXCOIN and HEXAGONIA, I see a future where the line between fan, artist, and technology blurs, and creativity is unleashed in powerful, measurable ways. I’m extremely excited to welcome Hexagonians and future fans to the next level of technology in music.”